I've been to Ichiban several times for their all-you-can-eat menu. The quality of the ingredients is quite high and the presentation is lovely.
I will admit that the service is a little slow at times as the lone waitress on Sundays struggles to keep up with all the tables. This restaurant (like many sushi places) should really consider hiring more wait staff. That being said, the woman I've had has always been quite friendly.
If you plan on attending, I'd recommend going at an off time for the obvious reasons mentioned above.
Sidenote--the BBQ eel sushi and spicy salmon roll are delicious.Read more
My colleague and I visited London for a conference (Apr 11-14, 2011) and we were told by another colleague (who lived in London for a year) that this sushi place is great. We arrived and was taken aback by the all-you-can-eat-price of 25.99 plus tax per person. Back in suburban Toronto, the prices would range from 18.99-23.99 and you would only find 25.99 all you can eat prices at expensive downtown Toronto restaurants. The menu was disappointing because although the menu list looked large, it really was just one column of things to pick from. (The right side column was just the English translation.) By the second round of order, we found ourselves looking at the menu and saying "Well we already had spicy salmon rolls but I guess we'll order that again..." There really was a lack of variety for the price we paid. As well, there was no unlimited shrimp tempura, soup, or salad - these were just a one time order per table. There was no ice cream for dessert either. In terms of the food, there was the good and the bad. The miso soup was delicious! The tempura was ok. The sushi salmon/tuna rolls were pretty good. There was a weird roll - asparagus roll, in which it was a single small piece of asparagus within the roll. It almost looked like a green pea roll! The sweet potato roll was not good - the sweet potato was undercooked. Overall, the rolls weren't tightly wrapped and sometimes fell apart as you picked it up. Another complaint was the sushi - there was too much rice that it was almost a ball of rice underneath the fish rather than the usual flat rectangular piece of rice. The service was pretty good. The server was attentive and nice. The restaurant is a family business and we showed up late in the night. It was endearing to watch that the family sit together at the end of the night to eat their dinner after a hard day at work.Read more