Pure Daily Essentials
By YP Contributor

Passionate, Natural Skincare Enthusiasts

Before co-founding PURE Daily Essentials in 2007 with her best friend, Tanya McCallum, Angela D'Agostino had grown very conscious of the harmful, synthetic ingredients in commercial products and would only use water and olive oil on herself and her children.

“After a while, I got sick of using olive oil and wanted to feel pretty again,” says Angela. She started using locally made organic lip balm from a woman she met, sparking the idea to start a line of natural personal care products of her own. Angela’s infectious enthusiasm soon spread to Tanya, a graphic designer and the brains behind their company branding.

“Once I’m passionate about something I’m very vocal about it; I eat, live and breathe what I believe in, and Tanya was around me all the time, so everything just kind of clicked as she began to notice the multitude of synthetic ingredients in products,” says Angela. “Basically, we’re just two very passionate people on a mission to save the world and steer people away from chemicals…keep cancers away and keep kids from suffering from eczema; the list goes on.”

Basically, we’re just two very passionate people on a mission to save the world and steer people away from chemicals. - Angela D'Agostino, co-owner
PURE Daily Essentials: Handcrafted in small batches using the highest quality natural raw ingredients: cleansers, make-up remover, moisturizers, complexion mists, lip balms, hand salves, body lotions, body bars, bath salts, soaps Baby products: lotion, salve, calming spray

Good for You, and the Earth

PURE Daily Essentials are all handcrafted in small batches using the highest quality, raw natural ingredients. “If there is something that we can get locally at the highest quality, that’s what we source out, so our lavender, beeswax and comfrey are local. From there we look for the highest quality elsewhere; for example, our essential oils come from the Mediterranean,” explains Angela. “We use the highest quality ingredients possible from the cleanest, most environmentally and socially responsible, cruelty-free companies that we can find."

“One of the most important things about our company is every single one of our ingredients is on our label, even if it’s just .5%. There is nothing that we hide,” adds Angela. “All of our products are tested on my children,” says Angela, who co-founded PURE when she had two children. “Now I’m up to four, so we always joke that we keep having more kids to test our products.”

As conscious about unnecessary product packaging and landfill waste as the ingredients that make up their products, Angela and Tanya offer personal care products in reusable packaging such as 40% recycled glass bottles sourced from the US.

PURE Daily Essentials: Handcrafted in small batches using the highest quality natural raw ingredients: cleansers, make-up remover, moisturizers, complexion mists, lip balms, hand salves, body lotions, body bars, bath salts, soaps Baby products: lotion, salve, calming spray
As conscious about unnecessary product packaging and landfill waste as the ingredients that make up their products, Angela and Tanya offer personal care products in reusable packaging such as 40% recycled glass bottles sourced from the US.

Cheerleaders for Likeminded Companies

“We totally love and value our competitor companies because they are out there educating people and providing products that are a lot cleaner and a lot better for people and the world as a whole. And that makes us happy,” says Angela. “The more of a choice there is the better.”

Not only are they keen supporters of likeminded companies, PURE Daily Essentials actively gives back to their local community as well. In addition to various case-by-case charitable support, a percentage of the profits from their eye make remover, one of their bestselling products, goes directly to the Battered Women Support Service in Vancouver.

PURE Daily Essentials: Handcrafted in small batches using the highest quality natural raw ingredients: cleansers, make-up remover, moisturizers, complexion mists, lip balms, hand salves, body lotions, body bars, bath salts, soaps Baby products: lotion, salve, calming spray
Close menu
Subscribe to YP Newsletter