Products and Services

  • Lingerie,
136 Cumberland St, Toronto, ON M5R 1A6
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Opening Hours *Holiday hours

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Meet the owner

You may consider lingerie as pretty under-apparel that makes you feel exotic, romantic and sexy. While it should make you feel all these things there’s a little more to it than that. To Vasilia Panagakos, owner of fine lingerie store, Avec Plaisir, foundation garments are as day-to-day as bread and butter or a walk in the park and for all the right reasons. “I think that people often forget that the purpose of lingerie is to enhance the outfit you are wearing,” she says. “Do you like close fitting clothing or loose folds? Each type needs different lingerie.”

Vasilia learned from her mother, who took a great deal of care deciding which slip her daughter should wear under a particular skirt or dress. “My mom would select the undergarments according to the fabric of my clothing,” Vasilia recalls. “She was really particular.” Having grown up with her mother and aunts giving prime importance to undergarments, the lingerie business came as second nature to Vasilia. “They dressed from the inside out,” she says. “They would always wear clothing that suited what they were wearing underneath so it looked its best.”

That’s not to say that Vasilia’s stock isn’t as beautiful as it is practical. Lines like La Perla, Chrsities, Eres and Prima Donna delight ladies of all shapes and sizes (she stocks A to H cups). You’ll also find high-end swimwear, hosiery and sleepwear here. “If it’s not good quality, we won’t stock it,” says Vasilia.

Read the story of Avec Plaisir

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Appears in 3 Smart Lists

Editor’s Pick
The top lingerie boutiques in Toronto

The top lingerie boutiques in Toronto

This upscale lingerie boutique in Yorkville offers a large selection of luxury brands, European bras and swimsuits. The spacious shop features dangling crystal chandeliers and sophisticated mannequins dressed in the latest, beautiful designs. Avec Plaisir caters to an exclusive clientele with custom bra-fitting services by highly trained specialists. Shop owner Vasilia, recognized the need for bra-fitting 30 years ago when it was largely unheard of. She offers a wide range of bra sizes, including sizes 32 to 44 and A to G cups.

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Shop for beachwear all year round in Toronto

Shop for beachwear all year round in Toronto

If you often have a hard time finding the perfect-sized swimsuit for your figure, then Avec Plaisir may be the place for you. This fine lingerie and swimwear boutique in Yorkville is all about providing precise fittings. They’re very particular about which brands they choose to carry and their staff is trained to help you find the right swimwear to suit your physique. They carry European labels like the form flattering Eres and the luxurious Gottex, which has a Contour line of swimwear designed for a curvy bod. You’ll find beach dresses and cover-ups here as well.

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Specialty gift in Yorkville Toronto for every occasion

Specialty gift in Yorkville Toronto for every occasion

Lingerie shop owners are accustomed to guys coming in looking for gifts for their wives or girlfriends, so don’t be shy. The expert staff and owner, Vasilia, all have a lifetime of understanding and appreciation of good undergarments and are ready to share that wisdom of what to buy for a special lady. Avec Plaisir stocks not only designer European lingerie but hosiery, swimwear, sleepwear and lounge wear. She will thank you for it – just don’t forget her size!

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